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Happiness and life satisfaction are at an all-time high in the home of Acorn Stairlifts – and that’s official!

Our head offices and factory in the Yorkshire village of Steeton are in South Craven, part of the wider Craven District centred on Skipton, gateway to the Yorkshire Dales. According to a new survey just released by the Office for National Statistics (ONS), the Craven District scores the highest ratings in the UK for happiness and life satisfaction. The district was also rated the lowest for levels of anxiety.

The annual “Personal Wellbeing in the UK” survey covers the period from April 2016 to March 2017. Covering the whole of the UK, it breaks down figures by country, region and local authority area to find out how happy people in each area consider themselves to be, whether they think the things they do in life are worthwhile and satisfying, and how anxious they feel.

Residents in the Craven district who were questioned as part of the survey rated their level of happiness at an average of 8.3 out of 10, well above the national average of 7.5. They rated their life satisfaction at 8.4, compared with the national average of 7.7, and their level of feeling worthwhile at 8.5, compared to the national average of 7.9. They also rated their level of anxiety at just 2 out of 10, compared with a national average of 2.9.

That’s great news for Craven – which a good number of Acorn Stairlifts employees and customers call home – but there’s good news for the rest of the UK too as the annual survey shows a small year-on-year improvement in overall personal wellbeing ratings. This comes after the ratings levelled off in the previous two annual surveys.

Matthew Steel, statistician and spokesman for the ONS, commented: “Today’s figures may surprise some, showing a small increase in both reported happiness and life satisfaction during a period that has seen political change and uncertainty.

“It's worth noting that employment rates rose during the period covered by this report, and other ONS analysis showed people perceiving an improvement in their own financial situations and in the overall economy. These are factors we believe may account for some people’s increased sense of personal wellbeing.”

The latest survey shows a marked increase in the overall number of people reporting very high ratings of life satisfaction, that figure now sitting fractionally below 30%. Meanwhile the number of people reporting low levels of life satisfaction, happiness and feeling worthwhile has not changed, meaning the overall increase is being driven from the top end of the scale.

The UK average ratings in the four measures recorded by the survey are now at their highest levels since the annual surveys began in 2011. The latest UK-wide averages are:

  • 7.7 out of 10 for life satisfaction
  • 7.9 out of 10 for feeling that what you do in life is worthwhile
  • 7.5 out of 10 for how happy you felt yesterday
  • 2.9 out of 10 for how anxious you felt yesterday

When looked at by country, people in Northern Ireland reported the highest levels of personal wellbeing and the lowest levels of anxiety, followed by Scotland, England and Wales.

• For more on the latest survey of Personal Wellbeing in the UK, and to see how your local area rated, click here.

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